Workshop Breaking news Entrepreneurship Work Workshop Filters Breaking news Entrepreneurship Work Workshop The secret of the American retail : being creative It can be a mistake to try to seduce a mass of customers, because trying to satisfy everyone means taking the risk to satisfy no one in the long run. In the US, retail relies mainly on concepts, ideas and on a true vision to be competitive and make the difference with the other brands. There is a… Read More 5 Minutes read
Why Brands Are Using Storytelling ? Storytelling is today considered as a really interesting tool to seduce its clients and make… Read More 4 Minutes read
The power of music in a store From a psychological and marketing point of view, the effects of music on the costumers… Read More 4 Minutes read
Physical retail business : how to find the right location ? If you are an entrepreneur, you must have already heard it : what does matter the… Read More 2 Minutes read
The key : please surprise your customers After thinking about what you want your shop to look like, about the values of… Read More 4 Minutes read